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Three big glasses of red wine give Sdema Group a rosy glow
The name comes from some verse in the Bible - haven't found it yet.
But the concept of Sdema Group is worthy of the time and attention of security dreamers everywhere, namely, solving the problem. Solving the whole problem. Sdema evangelist Batsheva Iluz (a nice Baltimore girl) energetically told Eleanor, Nicola and me the story and vision of Sdema, and its founder Dror Mor. By creating a comprehensive, coherent and efficient environment for security, an organization can be more secure, less encumbered, and more profitable than those organizations that buy security solutions one product at a time. Products are pieces of the puzzle. But its the whole (or nearly whole) puzzle that makes the solution and improves the business.
Sdema Group - [think of them as a kind of comprehensive or holistic or global security architects] - sounds like my kind of security dreamers.
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A one-stop security shop in Israel (more along the lines of kiosk-on-Diezengoff than SuperSol, but useful anyway)
Mr. David Hava, the CEO of MIW, Ltd. (Managing Investments Worldwide) explained how his business development firm came to invite Eleanor and me to Israel. Over coffee (caf? afouk, naturally) he described MIW as the coordinator and manager for a few technology consortia. The I-Safe group is one, focused as you might imagine on security, and consisting of just over a dozen companies. The slogan for the I-Safe group is “One Stop For All Your Security Solutions.” (That reminds me, for a few years when I was much younger I worked as a locksmith at Chicago’s Security Shop whose slogan was the same.) At first glance through the list of companies I saw only IT and network security firms. If this is one stop for all my security, where is physical security? Where is homeland security? A closer inspection turned up Sdema Group, a consulting firm offering physical security risk assessments, information security best practices consulting, and employee background checks.
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Thinking
about Security
Shifting
the Homeland Security Paradigm // by Dror
Mor
The homeland security field continues to grow
as the global terrorist network threatens
governments, national infrastructure and,
increasingly, private interests. Many argue
that despite this growth, homeland security
solutions have not come far enough in their
ability effectively to meet the challenges
that terrorism poses.
Homeland security is based on three pillars:
technology, the human factor, and procedures,
and an effective balance that must be struck
among them. In today's market, technology
is given significant precedence over the human
factor. Examples abound of hundreds of millions
of dollars being spent on impressive and expensive
technology that will, at most, document the
death and destruction of a future attack,
but which would do nothing to prevent it.
One has to look only to mass transit systems
around the world for the most striking cases.
Of course, the benefits and potential benefits
of technological tools are unlimited, but
only when integrated effectively with the
other two pillars. While the security marketplace
must continue to promote technological advancement
and use technological solutions at its disposal,
it must, at the same time, acknowledge that
technology is not a stand-alone solution.
If the market continues to place such prominence
on technology without elevating the human
factor, the dissonance that exists today will
continue to grow and thwart the potential
for more effective solutions to the threats
that the world faces today. The answer is
to create a more effective synergy between
the components of homeland security.
Dedicating additional resources to the human
factor could make the difference between effective
protection and vulnerability in many cases.
One of the reasons that the human factor is
typically relegated the back seat may be a
lack of understanding regarding the term and
what it actually entails. A general mistake
that many people make is to think about the
human factor in operational terms only. In
fact, it comprises four circles: intelligence,
planning, operations, and audit.
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• Intelligence is the first level
or circle of protection against attacks.
Many attacks are prevented by good intelligence.
These are attacks that you will never
hear about. Had they not been stopped,
however, they would join the grim list
of the attacks in New York, Madrid,
Bali, and London.
• Planning is the bridge between intelligence
and operations. Planning concepts are
based on relevant threats, and planners
use an advanced process called risk
management to determine threats to be
protected against. The formula:
Level of threat x chances of the threat
being carried out = level of risk
From the level of risk determined, the
planner builds a solution.
• Operations consist of the implementation
of the security plan (the solution)
and are carried out by personnel from
commanders to junior agents.
• Audit phase. The human factor must
consistently check and recheck itself.
The business of security is different
from many other fields as success
is measured by an absence of something,
(attacks, loss of life, destruction)
and thus difficult to measure. If
an aircraft lands safely, a public
event transpires without interruption,
or a leader of a state gets home at
night and goes to bed safe and sound,
it does not necessarily mean that
security professionals did their jobs
well. The question that the human
factor must always ask is: Did all
of the procedures that I carried out
provide concrete answers to the shifting
threats?
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Today, unfortunately,
owing to a lack of financial resources, non-quality
security employees are being used more and
more. The results are troubling:
• Lack of effectiveness / operational failures
• Wasted manpower -- more human resources
are being used than needed
• Wasted technology -- technology has to be
very simple to use or this pool of lower quality
employees would not be ableto handle it
• Poor professional image: In most countries,
security guards are uneducated and undergo
only brief training
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In order to improve
the level of operations and thus provide a
strong basis for shifting some of the emphasis
from technology to the human factor, several
steps must be taken. |
| 1. Employ the right people: Choose
high-level professionals. Yes, this
costs more up front, but in the long
run it is more effective, operationally
and financially. If you invest in effective
personnel, your employees will have
the ability not just to follow simple
directions, but also to take into account
surrounding factors.
2. Training, training, and more training!
When making cuts, there is a tendency
to cut training first. This is a mistake.
Training is critical. It increases
the abilities of personnel on the
professional level and has the added
value of improving the image of the
profession. Training must include
planning. This connects, rather than
isolate, personnel to the bigger picture
and raises motivation. A security
guard who understands why he is doing
what he is doing, rather than carrying
out his small part in the security
plan as if he were merely an assembly
line worker, will ultimately perform
at a consistently higher level and
make a much more successful contribution.
3. Improve the image of the security
agent: Traditionally, customer service
and relations were not part of the
security agent's job description.
Today, as the industry continues to
grow and security agents are commonplace
in office buildings, banks, hotels,
and facilities around the world, customer
relations must become part and parcel
of the agent's capabilities. In addition,
high-level managers should serve as
examples, generate respect and dress
and speak the image that the profession
wants to portray.
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Security agents and all operational players should know their
exact roles, as written in the security plan. Integration again
will raise motivation and performance. It must be clear to everyone
– this is the last circle. The federal agent standing at the
boarding gate to a commercial aircraft -- his mind and his body
-- are in many cases the last circle of protection.
Homeland security is based on defense. It is about waiting for
an attack to happen. It is too easy to get into a routine and
become complacent. It is very difficult to wake up every morning
and convince security agents that today might be the day. Breaking
routine is the most difficult task when dealing with the human
factor.
The real key to improving the effectiveness of homeland security
solutions is shifting the existing paradigm to the point where
the three pillars of homeland security meet.
The place where technology, the human factor, and procedures
overlap is where we all want to be. None of these circles can
stand-alone. They all depend on each other, and they all must
be in place everywhere at all times.
The interface between them marks our maximum capability, and
the synergy among them will improve our ability to confront
all threats at all times when all other circles of counterterrorism
fail.
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Dror Mor is founder and CEO of
Sdema Group |
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